2016 was an exciting year for Newpath WEB, expanding our local Australian presence and bolstering our footprint in the UK, and now the acquisition of IndieTech is the next chapter in our journey.
In a move that expands our capability, Newpath WEB has acquired IndieTech to strengthen our position as one of Australia’s most capable truly full service digital agencies.
Nathan Sinnott, Newpath WEB CEO, explains, “We wanted to add genuine creative and advertising skills to our business and looked for a partner with shared values, culture and vision. Having made that decision, it was pretty straightforward and we reached out to IndieTech. This is a great fit for both agencies, enabling us to provide a market-leading national service offering. Newpath WEB brings nearly 10 years of specialist web and software development, mobile app development and online marketing IP to the table, with IndieTech bringing great local presence, incredible creative and advertising skills and a fantastic reputation. The 16-strong IndieTech team, led by founder Ben Dexter, have built an impressive business with quality clients and we are excited about our newly combined capability”.
IndieTech has achieved fantastic appeal and respect from well known brands over the past 5 years, and has many awards that act as a reminder of its creative and results driven expertise.
The announcement is the latest in a movement of global growth for Newpath WEB who in the past 36 months have added more than 50 new employees through internal expansion, and new office openings in the UK and India.
Ben Dexter says of the strategy behind the acquisition: “I can’t think of a better way to strengthen our new positioning as a world-class creative, brand and digital experience agency. The talent, capability and class Newpath WEB possess will immediately further our mission to define, create and deliver the future of our clients’ brands.”
Ben continued: “Newpath WEB’s commitment to meaningful, strategic innovation and absolute focus on quality delivery are just some of the characteristics that differentiate them from the rest of the market, and we can’t wait to learn and contribute as part of this exciting team”
