If you are looking to promote your business using a new website and are planning to hire a web design agency to help with the process, it’s important to make sure you are hiring the correct team for your business goals and one who will provide the support you need. Here are some steps that you can take to ensure that the team you end up working with is the best one for the job.

Check To Ensure That The Company Is Already An Established Brand

One of the first steps you should take is doing some in-depth research into potential companies, being sure that they are well established and have a good track record of meeting client goals is essential. So when you find a web design agency in Melbourne that you are interested in, there are a couple of key metrics that you should look out for which should indicate whether or not the business you’re looking at is going to be able to provide you with the service you need.

1. How Long Has The Business Been Around For? This one may seem like common sense, but we can’t stress enough the importance of experience. This isn’t to discredit new start-ups, but a business that has been around for many years is going to have a much wider knowledge base than one that is only just starting. Every project is going to have its unique challenges, and that’s where the experience shines. With a well-established team, you can guarantee that they will be able to handle whatever you need.
2. How Many Projects Have They Completed? This one walks hand in hand with experience, but it’s worth checking to see if any of the projects in their portfolio line up in some way with yours. Have a look at their completed projects and assess if any of them are in a similar industry to you, or use a layout similar to the one you are interested in. This way you can get a glimpse into how your website may end up looking when it is completed.
3. Check Reviews. The most important step is always going to be checking the reviews from previous clients. A good business is going to display its clients’ reviews wherever they can – Whether that’s on the homepage, their Google My Business listing or any other platform, they should be found fairly easily. It would also be wise to see if you can find reviews externally as well, ones that haven’t been vetted by the company themselves, so you can get a look at client’s genuine opinions of the agency.

Check if the agency aligns with your business needs and goals

Different businesses will have varying needs and goals. Make a list of what you want your website to do for you and what you’re looking to achieve. This way you will be able to compare what you are looking for with what the agency offers and determine if they are going to be able to provide what you need.

Consider your budget and timelines

Establishing how much you are willing to spend on your website is an essential step in hiring a web design agency. Work out how you want to allocate your funds to different areas of the site and check to see how much the agency is charging for the services you are interested in. It will also be beneficial to work out a timeline for when you want your website to go live, this way you can find an agent who will be able to get your project finished within that set timeframe. Also, be sure to check the availability of the agency, if they are unable to start your project for a few months due to other commitments, maybe look elsewhere if you don’t have the time to wait.

Is the agency up to date on current trends?

Technology keeps evolving, and so does the web design industry. A good web development agency in Melbourne will keep up to date with changing technologies, and be able to offer you all of the newest website design options. A web design agency that doesn’t invest in new technology might result in you missing out on some new ways to promote your business and limit what your website can do. Ensuring that your webpage is being frequently updated to keep in step with current trends will also show your clients that you are investing in modernisation.

So if you are still on the lookout for the perfect web development agency in Melbourne, get in contact with the friendly team at Newpath Web. We can help to bring your website dreams to life with our talented team of designers, get in touch today.