The greatest part of eCommerce websites is that you can explore thousands of products and services, read about them in detail, and know the prices without actually leaving your house. Online Shopping is growing, fast. The number of consumers now buying good online is astronomical, and growth in this space is monumental, made even easier with the pervasiveness of smart phones and tablets.
There is no shortage of web platforms for eCommerce solutions, however Magento has established itself as a leader in the space. Businesses are rapidly adopting Magento as their preferred website platform due to its feature rich and powerful capabilities.
Here are 5 reasons to Choose Magento for your eCommerce Platform:
Open Source Platform
Magento is an open source platform and there is a free version of the software. As this is open source software, developers can modify the source code and add features and functionality by developing or installing plugins.
Magento elegantly handles management of multiple stores. Magento helps you manage multiple stores and sites from a single admin panel. All sales and customers can be managed from a single database, thus saving a lot of time when placing orders and managing sales & reports.
Suits Almost Any Business Size
Magento can be built to suit pretty much any store size, whether you have a very small store, or something with complex needs, with features such as multi-language, multi-currency support, international support, product browsing, shipping, order management etc.
Magento offers a great buying experience. Great useability helps shoppers find what they are looking for. Zoom-in capability, product reviews, and multiple images of a product are just some of the features that make Magento so user friendly
Mobile Commerce Support
With HTML5 capability in the Magento Community and Enterprise editions, Magento store owners can offer enhanced mobile shopping experiences across multiple web browsers and devices, especially those that don’t support Flash. A Magento online store can include features such as gesture-based controls, image scaling, use of both inbuilt audio and video capabilities, drag and drop facilities for shopping carts and much more.